About
Proficiency in the user-centered design process, strategic design thinking, and team leadership to deliver solutions that meet both business goals and user needs. People-oriented, experienced team leader and individual contributor. I'm an enthusiast of the 80/20 rule; I've seen how a decent design can go wrong when it tries to do everything.
For me, design is always contextual and most of the time what users need is simplicity over flourishes.
I've learned over the years that successful design requires a good domain understanding; which aids in understanding who, what, when, where, why, and how of user needs.
On a personal level, I have a family of four, I have been blessed with two daughters (Thirteen and One), and a caring wife.
Employment History
Fiserv
Jan 2009 - till now
Advisor - UX Design
CapGemini
June 2007 - Jan 2009
Consultant UX Design
Netxs Solutions
Nov 2004 - June 2007
SW Dev (UX)
Vasu Healthcare
Dec 2000 - Nov 2004
Web Designer
Contact: ydsingh@gmail.com / (M) 1-973-979-9440